Tag - stories public speaking

9 Mistakes Presenters Make

9 Mistakes Presenters Make Mistakes Presenters Make Do you want to be a more dynamic presenter? You will be if you avoid these frequent mistakes. I've discussed all of these ideas in previous articles, but thought it was worth clustering them together for a 'common mistakes' overview.  1. Forgetting the WIIFM filter   One of the most common mistakes that presenters make is forgetting to run their whole presentation through their audience’s No.1 filter – and that is always WIIFM (what’s in it for me?)  From the moment you open your mouth, to the summing-up, you’re being judged through this filter, and in order...