Articles

Low Clarity Equals Low Impact When Presenting

A super-short video on how low clarity equals low impact and why it's so common when speaking in public or giving a presentation. Whether you're experienced or just starting out, it's easy to forget this. And if we're not clear for our audience, we're in trouble. It's obvious, isn't it? If you want to have any chance of being paid attention to, let alone remembered: being clear about your goals, your message(s) and your audience is essential. So why is it so common for this not to happen? There's one big reason that can then lead into lots of smaller ones. The transcript...